Business Details
38 Years
experience
Award-Winning Kitchen & Bath Remodeling in Whitehall, PA
Direct Kitchen has been a trusted leader in kitchen and bath remodeling for over 35 years, serving homeowners in Whitehall, PA, and the broader Lehigh Valley region. Founded on principles of quality craftsmanship, personalized service, and community trust, our family-owned business combines decades of industry expertise with a commitment to using only U.S.-made cabinetry and premium materials. Our team of certified professionals, including NKBA-accredited designers, prioritizes a client-centric approach, guiding clients through every step from initial consultation to final installation. We emphasize transparency, no hidden fees, and a satisfaction guarantee, ensuring projects align with both aesthetic visions and budgetary constraints.Recognized as the Morning Calls Readers Choice award winner for Best Kitchen Remodeler for 10 consecutive years, we pride ourselves on delivering durable, functional spaces that enhance home value and client satisfaction. Our unique process begins with a relaxed, no-pressure consultation to understand client needs, followed by custom 3D design presentations and seamless project execution. With a focus on innovation, reliability, and local market knowledge, we strive to exceed expectations while maintaining the integrity of our original mission: to be big enough to serve, yet small enough to care.
Services
Kitchen Remodeling
Bathroom Remodeling
Kitchen Cabinets
Kitchen Countertops
Cabinet Refacing
Murphy Beds
Showroom Consultations
Custom Design Services
Countertop Installation
Home Value Enhancement
Details
- Year established: 1988
Highlights and features
- We offer over 35 years of local experience in kitchen and bath remodeling.
- Our team includes NKBA-certified designers with industry-leading expertise.
- We guarantee transparent pricing with no hidden fees or surprises.
- Weve won the Morning Calls Readers Choice Award for 10 consecutive years.
- Our family-owned business prioritizes personalized service and community trust.
Associations and certifications
- National Kitchen & Bath Association (NKBA)
- Bath and Kitchen Buying Group (BKBG)
Services
Kitchen Remodeling
Our kitchen remodeling service transforms spaces into functional, stylish environments tailored to your lifestyle. We handle every detail from layout design to installation of U.S.-made cabinets, countertops, and fixtures. With over 35 years of expertise, we ensure seamless project execution, maximizing storage, efficiency, and aesthetic appeal while adhering to your budget and timeline.
Bathroom Remodeling
We specialize in creating spa-like bathrooms that balance luxury with practicality. Services include layout redesign, fixture upgrades, and installation of premium materials. Our team focuses on enhancing functionality, safety, and resale value, ensuring every project reflects your personal style and meets rigorous quality standards.
Kitchen Cabinets
Our U.S.-crafted kitchen cabinets combine durability with timeless design. Available in shaker, modern, and traditional styles, they are tailored to your storage needs and aesthetic preferences. We offer refacing options for cost-effective updates, ensuring your kitchen remains both beautiful and efficient for decades.
Kitchen Countertops
We provide high-quality countertop solutions in granite, quartz, and solid surface materials. Each installation is precision-measured to ensure a flawless fit and long-lasting performance. Our team guides you through material selection to achieve the perfect balance of durability and visual appeal.
Cabinet Refacing
Cabinet refacing offers a budget-friendly way to refresh your kitchen. We replace doors and drawer fronts while applying new veneers to existing frames, preserving structural integrity. This service minimizes disruption and waste, delivering a like-new look in days rather than weeks.
People
Steven D. Strauss
Owner
Steven D. Strauss, AKBD, founded Direct Kitchen in 1988 with a vision to combine personalized service with industry expertise. With over three decades in the field, he emphasizes integrity, transparency, and client collaboration, ensuring every project reflects the companys motto: 'Big Enough to Serve, Small Enough to Care.'
Questions
What is the ROI for kitchen and bathroom remodeling?
Major kitchen remodels average 54% ROI nationally, with Lehigh Valley projects reaching up to 93%. Bathrooms also add significant resale value through updated functionality and aesthetics.
How long does a typical kitchen remodel take?
Moderate-sized kitchens take 6–8 weeks; larger projects with structural changes may require 10–12 weeks. Cabinet refacing can often be completed in days.
Do you offer custom design options?
Yes, we provide fully customizable designs using 3D technology, ensuring every detail aligns with your style, space, and budget during the collaborative planning phase.
Are your materials U.S.-sourced?
All our cabinets are proudly made in the U.S.A., ensuring quality craftsmanship and avoiding import tariffs. We also source countertops and fixtures from trusted domestic suppliers.
What areas do you serve?
We serve Whitehall, Allentown, Bethlehem, Lehigh Valley, and surrounding Pennsylvania regions, including Poconos, Reading, and Saucon Valley.
How do you ensure project transparency?
We provide clear contracts outlining all inclusions, costs, and timelines. Regular communication and no hidden fees ensure you’re informed at every stage of your remodel.
Reviews (7)
Fran Kershner
Dec 03, 2021
Report
We had gotten an estimate a few years ago but opted for a roof first, so we went back placed our requests and are awaiting new estimate. Dave is great to work with and we enjoyed our experience. So if in market for kitchen or bath update definately visit them soon.
Diane Fink
Mar 04, 2021
Report
The overall experience from meeting with Steve to discuss the work through the whole process of the work being completed was awesome. I had new kitchen counters with tile back splash and vinyl flooring laid throughout the first floor turned out to be excellent. It looks like a new house. I can't say enough about how pleased we are. The attention to detail was awesome. GREAT JOB! Definitely recommend DKD for kitchen, flooring and bathrooms.
Karen Frack
Feb 25, 2021
Report
Working with the DKD team has been a great and easy experience. From setting up initial meetings with Steve, working through options and coming to final design. To working with Bob (contractor) who organized all the different aspects of the job from electrician to plumbing. Very impressed with overall attention to detail and doing the job right in my old house. All individuals who entered my home were courteous and professional. We are extremely pleased with our beautiful new bathroom!
Laura Hart
Jan 25, 2021
Report
DKD has done three remodeling jobs for me. A master bathroom and two kitchens. From the initial design work through the actual remodel and finish work the staff did an excellent job. Steve gives great advice about design ideas and options. Each job ended up being within my initial budget. Their showroom has many choices and great displays.
Seb
Jan 20, 2021
Report
We decided to remodel our kitchen after 22 years in our home. Steve made the whole process easy and stress free, despite the pandemic. Our new kitchen was up and functional in 2 weeks. We love all the updated features including our pantry with pull-out drawers. Service: Remodeling
Justin Corsa
May 30, 2019
Report
This is a great company if you're looking for home remodeling. Great quality work for kitchens & bathrooms and the staff will provide multiple styles and options. It's also nice to deal directly with the owner of the business. Highly recommend around the Lehigh Valley & beyond.
Amy Limb
Nov 05, 2018
Report
I ordered a Galley kitchen sink thru this vendor and although they ensured that I would get a call once delivery was scheduled, I get an email the day before it was to arrive that it's on it's way. Of course it was the day before I'm leaving for vacation and their response was that they couldn't really do anything but get me the FedEx tracking number and their 800 number and it was basically my problem.
I called FedEx and placed it on vacation hold. When I came back, I saw that it was delivered to the house. When I got there, no sink. When I tracked it, they told me the shipper sent it to the wrong address. My shipping directions had my correct address. But I told them if the delivery company was using Google Maps, my house is too new and doesn't come up but if they put in my neighbor's address it will show up so they go to the right location.
Not knowing they're shipping via FedEx. These guys put my neighbor's address and totally disregarded my true shipping address! When one buys a $3K sink, one expects better service. My warning is if you're prepared to deal with amateurs-go ahead and hire them. Best of luck!
I called FedEx and placed it on vacation hold. When I came back, I saw that it was delivered to the house. When I got there, no sink. When I tracked it, they told me the shipper sent it to the wrong address. My shipping directions had my correct address. But I told them if the delivery company was using Google Maps, my house is too new and doesn't come up but if they put in my neighbor's address it will show up so they go to the right location.
Not knowing they're shipping via FedEx. These guys put my neighbor's address and totally disregarded my true shipping address! When one buys a $3K sink, one expects better service. My warning is if you're prepared to deal with amateurs-go ahead and hire them. Best of luck!
